Develomark Pricing: SEO, Website, Creative
If you're considering using our services, you may have questions about our pricing. As a transparent service provider, it is important to understand our upfront pricing model and the other pricing models in our industry. Let's review two of the most common pricing models in the digital marketing industry - the retainer model and the value driven model - and then cover the details of our model: the hourly model.
Retainer Model: Paying One Flat Monthly Fee
The retainer model gives the agency the ability to charge a said fee for agreed upon services. This model is usually agreed upon between the customer and the agency in the beginning of a relationship. A retainer promises a list of services for a flat fee every month regardless of performance, time investment from the agency, and actual deliverables. Consider it a fee to be a client of the agency instead of a fee to get services done.
Think of it this way - if an agency feels you make a significant ROI in your services compared to the other clients, they will charge you more because of that. It is common that our clients come to us after paying a retainer fee for several years because they did not understand exactly what that fee covered.
We do not charge a retainer fee as we feel it is critical to have a fair pricing model for all of our customers.
Value Driven: Paying Based on the ROI of Your Service
The value driven approach says that if you make X, the agency will charge Y. The issue with this is that our work generally does not change when it comes to working with higher ROI industries. For example, a website is a website, regardless of how much money it will make the client; it still takes the same effort from our team to develop the website.
While the value driven approach is very successful for many agencies, we do not feel that it supports a fair pricing structure for our clients.
Hourly: Our Agency’s Pricing Model
The hourly model says that we will work at X amount per hour to achieve Y result. This is our agency's pricing model for digital marketing services. The benefit of our model is that we empower the customer by giving them a fair pricing model and full transparency of what they're getting regardless of their industry, return on investment for their services, or what they're currently spending with their digital marketing agency. Our hourly model gives our clients:
Still have questions about pricing? Read our FAQ section below to learn more.
Retainer Model: Paying One Flat Monthly Fee
The retainer model gives the agency the ability to charge a said fee for agreed upon services. This model is usually agreed upon between the customer and the agency in the beginning of a relationship. A retainer promises a list of services for a flat fee every month regardless of performance, time investment from the agency, and actual deliverables. Consider it a fee to be a client of the agency instead of a fee to get services done.
Think of it this way - if an agency feels you make a significant ROI in your services compared to the other clients, they will charge you more because of that. It is common that our clients come to us after paying a retainer fee for several years because they did not understand exactly what that fee covered.
We do not charge a retainer fee as we feel it is critical to have a fair pricing model for all of our customers.
Value Driven: Paying Based on the ROI of Your Service
The value driven approach says that if you make X, the agency will charge Y. The issue with this is that our work generally does not change when it comes to working with higher ROI industries. For example, a website is a website, regardless of how much money it will make the client; it still takes the same effort from our team to develop the website.
While the value driven approach is very successful for many agencies, we do not feel that it supports a fair pricing structure for our clients.
Hourly: Our Agency’s Pricing Model
The hourly model says that we will work at X amount per hour to achieve Y result. This is our agency's pricing model for digital marketing services. The benefit of our model is that we empower the customer by giving them a fair pricing model and full transparency of what they're getting regardless of their industry, return on investment for their services, or what they're currently spending with their digital marketing agency. Our hourly model gives our clients:
- A paired team of digital marketing experts who work on the account
- Hourly reporting showing exactly what was done and the time it took
- The ability to work with our agency within any budget
Still have questions about pricing? Read our FAQ section below to learn more.
Want to learn more about what Develomark
can do for your brand? Call us at (860) 359-2251
or message us online
to learn more about our unique project management approach for your business.
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We stand by integrity, hard work, innovation and results. Our team of in-house experts is ready to help your business reach your goals by providing a consultative approach, #1 rankings on Google and a working collaboration with industry professionals.
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